College Football

College football realignment: What the new Big 12 means for Texas schools

Conference realignment has reshaped college football. Here is where Texas schools landed and what it means.

The new landscape for Texas schools:

  • Texas — SEC (joined alongside Oklahoma)
  • Texas A&M — SEC (already there since 2012)
  • TCU — Big 12
  • Baylor — Big 12
  • Texas Tech — Big 12
  • Houston — Big 12 (joined from AAC)
  • SMU — ACC
  • UNT — AAC
  • UTSA — AAC
  • Texas State — Sun Belt
  • Rice — AAC

Winners:

  • SMU — ACC membership is a program-changing upgrade. Power conference revenue and recruiting advantages.
  • Houston — Big 12 membership after decades as a Group of 5 school. The Cougars now have a path to the CFP through a power conference.
  • Texas — SEC membership plus the 12-team CFP means the Longhorns play on the biggest stage.

Losers:

  • TCU, Baylor, Texas Tech — Stayed in the Big 12, but the conference lost Texas and Oklahoma. The TV deal revenue dropped. Perception as a "lesser Power 5" conference.
  • Rivalry disruptions — Texas-Texas A&M is no longer an annual game (may be scheduled sporadically). Texas-Tech lost its annual game with Texas.

The DFW impact:

  • DFW now has SEC (Texas, A&M), Big 12 (TCU, Baylor, Tech), and ACC (SMU) alumni all in one city.
  • Saturday sports bar arguments just got more complicated.

Sources:

  • ESPN — conference realignment tracker
  • Big 12 — membership and revenue data
  • SEC — expansion details
  • AAC / Sun Belt — membership changes

Is it just me?

Community ReportAutomatedSource: Community ReportPublished: Mar 31, 2026, 10:39 PM

4 Comments

Houston joining the Big 12 was long overdue. They have been knocking on the power conference door since the SWC dissolved. The Dana Holgorsen years almost ruined it.

TCU, Baylor, and Tech staying in the Big 12 without Texas and Oklahoma feels like being left at the table after the cool kids leave. The TV revenue drop is real.

u/budget_dfw·

The death of the annual Texas-Texas A&M game is a tragedy. That rivalry has history dating back over a century. Conference realignment killed it for money.

DFW on a Saturday now has SEC, Big 12, and ACC games involving local alumni. The sports bar TV negotiations are going to get heated.